The shopping center Etnapolis promoted a project aimed at the local area to raise awareness among young people about the problem of waste abandonment. In collaboration with the Association Plastic Free, the Etna Park and the Municipal Administrations, we organised laboratories and workshops for local schools and their 5000 pupils. This ambitious project ended with the reclamation of an area of the Etna Park, a unique natural landscape that deserves to be preserved.

At the Neapolis mall, visitors had an opportunity to weigh their purchases on a scale and convert their purchases into fruit trees, contributing to the tree planting at the Orto Sociale of the F.lli De Filippo city park in Ponticelli. In just one week a total of over 2,300 Kg of purchases took place, equivalent to 20 new fruit trees.

The “Giardino Rigeneratore” is a free, fully-equipped park, where entertainment, culture and training initiatives are carried out, in addition to  lunches, aperitifs or dinners which can be ordered from the food service businesses of the gallery. The area is managed in collaboration with the Azienda Speciale di Formazione “Scuola Paolo Borsa” training school, focused on the education and cultural and professional improvement of disabled students

The project has involved the associations as well as organisations in the Pescara area in promoting the awareness of citizens on the issues of sustainability. The collection of plastic waste from the sea bottom and near the breakwater was planned and coordinated by the divers from the SUB LOTO diving school. The initiative was accompanied by parallel activities involving students and schools, among the events was an art exhibit with the waste collected at sea.  

Nef – Nhood Extended Family – is an Nhood welfare operation dedicated to the employees of the Belpo’ mall making available to these employees a package of services, activities and incentives, such as discounts, training, insurance, etc.  

MIA is a volunteer association providing assistance to people who are seriously marginalised and in conditions of poverty in the city of Milan, with particular attention to the homeless. Together with MIA, we support the volunteers who travel the city streets supporting those who need food, warm drinks, blankets and other lifesaving goods, but above all speaking with them in an attempt to direct them to social services.

Sacra Famiglia Onlus is a non-profit organisation, that takes care of the frailty of children, adults and the elderly and ensures they receive social and health services, such as outpatient, home and residential care. In collaboration with the association, we support 65 children with serious disabilities, guaranteeing they receive the care, treatment and rehabilitation necessary for their cognitive and motor development together with the most suitable educational and learning tools.

Over 400 sculptures made from regenerated plastic have adorned our malls, airports and cities in Sardinia: a travelling show, planned in collaboration with Movimento Artistico Cracking Art and with the regional authorities. The exhibit closed with an auction where three pieces were auctioned off to benefit associations for the protection of natural heritage. 

In May 2020, we donated a new world-class ICU ward to Sacco Hospital in order to tackle the Covid-19 health crisis. The new facility, built in line with state-or-the-art healthcare construction criteria in just 60 days, is ready to respond today, and in the years to come, to all the city’s health crises.

In the midst of the pandemic, we decided to provide effective support to speed up the vaccination campaign. At the Porte dello Jonio shopping centre car park in Taranto, many people were able to get their jabs at the new drive-through vaccination hub.

In many of our shopping centres’ car parks, we’ve launched a new service that provides lateral flow and PCR tests. We wanted to take on an active role and make a practical contribution to the COVID-19 crisis response. The initiative was met with great interest with over 5 thousand tests carried out in the first month.

During the summer, at the I Fenicotteri shopping centre in Sardinia, we set up a corner in the shopping centre car park that offered customers and tourists a free lateral flow covid test. Those who tested positive were given the option of taking a PCR test.

At the end of 2020, we decided to participate in a crowdfunding initiative that wholly reflects our mission to transform sites into sustainable places to live. Lab Barona is a project launched by 2 Milan-based organisations, La Cordata and Milano2035, that will found Milan’s first Repair Café.

Immediately after the first lockdown in 2020, we initiated a partnership with the “Sociale Quid Onlus” organisation in order to make over 20,000 disposable masks to give to customers in our shopping centres across Italy. We also purchased reusable masks for all our employees.

During lockdown in Italy, we decided to support and encourage our shopping centres’ customers by launching the Cross Cardio Centre project. 21 Shopping centres’ Facebook and Instagram pages have become digital hubs where people can take online exercise classes and take part in fitness challenges.

At the end of lockdown, we launched a mental health support service for our customers to help them find the right way for them to approach the new normal. By forming a partnership, we engaged a team of professional psychologists from the “Think-Positive” association.

Le Mostre Impossibili is an art exhibition on Italian masterpieces showcased in our Fanocenter shopping centre. It features a life-size (1:1), extremely high-definition reproduction of the complete works of great Italian painters of the 15th, 16th and 17th centuries: Leonardo Da Vinci, Caravaggio, Michelangelo Buonarroti and many more.

We hosted the “Campagna Amica” initiative at the Fanocenter shopping centre, a farmers’ market organised by Coldiretti to support small businesses and promote the direct sale of local and seasonal food products.